Introduction
Dr. Arvid Oskar Ivar Hoffmann (1981) is
Assistant Professor of Finance, Co-Director of the Marketing-Finance
Research Lab and Director of the
Marketing-Finance Company Circle at
the School of Business and Economics
at Maastricht University, The
Netherlands. On this site, you can
download his publications, learn
about his professional and educational
experience, understand his research
interests and view
coverage of his work in the media.
Professional and Educational
Experience
Before joining
Maastricht University, Dr. Hoffmann
worked on
his doctoral research at the
Department of Marketing at the Faculty
of Economics and Business of the
University of Groningen, The Netherlands.
His doctoral dissertation was titled "Essays on the
Social Dimensions of Investor Behavior"
and combined marketing
and finance methods as well as theory to
improve our understanding of
individual investor decision-making.
Prior to his doctoral work, he
studied Business Administration. In
2003, he obtained his Master of
Science in Marketing as well as Financial Management (both with
distinction).
He is
an active member of leading professional
associations and research networks
in finance and
marketing, including ACR, AFA, EFA,
EMAC, INFORMS, WFA, and Netspar.
Research Interests
Dr. Hoffmann is interested in behavioral
economics/finance, consumer financial
decision-making, and individual investor behavior.
His main focus is the
marketing-finance interface.